A micro website is the first step to publicize your brand. It is an effective way to promote products or services, it provides effective interactions for customers and creates beneficial relationships. In this sense, if you do not know how to create a micro website, then here you will find the answer to all your questions.
In this article, we provide answers to questions such as what a micro website is, how to create it, and you will also find some benefits that it can bring to your business, along with some infallible tips that will allow you to make the most of all the tools.
In simple words, it is a website that extends the information and functionality of a brand’s main website, it is an extension of a website that focuses on a specific theme, such as promoting a product. It is anchored to a subdomain of the company’s main website and offers a different web design than the brand’s main page, that is, it works independently.
A micro website aims to promote a particular product or service in a synthesized way, offering clear, precise and accessible information about the product. The great advantage is that it allows the company to generate effective and direct interactions with the client.
It is very common to create a micro site to promote the sale of an article on sale, promotions of new marketing campaigns and as a platform for a new product to generate greater engagement with users. There are many reasons why you should create a micro site for your store, but if you are still not sure, it is best to know the advantages that it can offer your brand.
It allows you to optimize for search engines .
This is because it provides freedom when using keywords, being able to use clear and relevant keywords to attract quality traffic to your website.
It is specific and focused on a particular topic.
Unlike a complete website that offers scattered information in order to attract different types of customers, a micro site allows you to offer information to the user on a specific topic. This lets you attract a target audience and dominate new segments of potential customers.
You can integrate audiovisual content .
Without a doubt, including graphics, videos and animations about the product is the key to gain trust and boost your business. A micro site allows you to offer a creative design and give a different style to your brand by showing images, designs and videos of a new product. Ideally, make sure you don’t overload the navigation, as this could negatively affect the user experience.
If you are looking to create a micro website to generate impact on the networks and capture the attention of users, you must make sure that it meets relevant characteristics and consider some aspects. A successful micro website must have a focus on a specific topic, the message must be clear, with a call to action and offer quality information about a particular topic.
Although it offers the possibility of using a different design and playing with creativity, you must make sure that the visibility is pleasant for the user, with a clean and elegant design, you can play with different designs, colors and fonts, without overloading the user. user browsing time.
We know that it is very important for you to understand how you can create a virtual store-type microsite with Callbell Shop to sell online and receive your orders to your WhatsApp line. For this reason, we have created a very detailed guide on how you can create your store in less than 10 minutes: in a matter of time you can configure your store that is ready to sell.
To access our guide , you just have to click here and it will redirect you to a new article where you will understand and see step by step how to create your micro website with a product catalog connected to WhatsApp in less than 24 hours to sell online.
Frequent Questions
Why should I create a micro-website for my store?
It allows you to optimize for search engines. This is because it provides freedom when using keywords, being able to use clear and relevant keywords to attract quality traffic to your website.
It is specific and focused on a particular topic. Unlike a complete website that offers scattered information in order to attract different types of customers, a micro site allows you to offer information to the user on a specific topic. This lies in attracting a target audience and dominating new segments of potential customers.
You can integrate audiovisual content. Without a doubt, including graphics, videos and animations about the product is the key to gain trust and boost your business.
How to create a micro-website using Callbell Shop?
To access our guide, you just have to click here and it will redirect you to a new article where you will understand and see step by step how to create your micro website with a product catalog connected to WhatsApp in less than 24 hours to sell online.
I have a degree in Marketing with more than 6 years of experience in the digital marketing sector, extensive knowledge of social networks, digital strategies, SEO, SEM and customer service. I am a very easy going person, I like to write, create content, I love music, movies and traveling and I am currently part of an amazing team at Callbell.