The new WhatsApp channels represent an extremely interesting and innovative way to promote your products and services. These channels allow you to share information with all users without having to deal with great difficulties, in an immediate and differentiated way. This means that, when a person receives a message from a channel to which he is subscribed, he receives a notification and a different message.
In this way, users can receive notifications, obtaining a greater number of views for promotions that are carried out with the same channels. These media have a very important feature: being able to create and associate sub-channels, by managing to divide different brands of products or services, if any.
That is why in this article we want to describe and teach you how to promote your own business online by taking advantage of the new WhatsApp channels, by increasing your sales, the visibility of your business and user preference.
WhatsApp channels are, as promoted by WhatsApp, a one-way broadcast tool that allows all administrators to send text messages, photos, videos, stickers and surveys. We therefore understand that the aforementioned channels represent a one-way means through which it is possible to share a variety of information, share news, events, send messages directly to users. Therefore, the recipients will not have the possibility to write within the channels, but it will all act as a simple and mere communication tool, making it an extremely ideal tool for marketing.
WhatsApp channels are useful for disseminating any type of information, always respecting the guidelines of the platform itself. These channels work extremely well with marketing strategies aimed at disseminating information clearly and quickly.
In order to create a WhatsApp channel and start your marketing strategy, the only thing to do is to follow the following steps:
1) The first thing to do is go to the WhatsApp Channels tab; for example, on the left side of the Chats tab.
2) Then, click on “New Community”.
3) Now click to start, choose your name, profile photo and channel description.
4) Once these options are configured, you will finally be able to share your channel link so that all your friends and acquaintances can join and see your posts and shares.
5) An essential point is to always take into consideration the perfect management of the channel, by allowing all users to react to your messages, always using the winning weapon of clarity and transparency.
As you can clearly see, creating a new community on WhatsApp is extremely elementary. The best strategy is to use the community to promote your online business, launch offers and promotions so as to attract more and more audiences in a quick and profitable way.
Always consider that communities require attention and patience as they tend to grow gradually.
Once you have created your new channel on WhatsApp, the absolute first thing to do is attract people and, only when you have a considerable number of users, will it be the ideal time to start good and substantial promotion of your channels.
In order to promote your business online, we strongly recommend using tools like Canvas so that you can easily design all the creatives needed for your advertising campaigns: be they promotions, offers, packages or any other type of information that you deem relevant for your business.
The main purpose is to share calls to action via messages, sending your business link via Callbell Shop so that all users can see your products or services, gradually leading them to place their order via Callbell Shop directly to your WhatsApp account.
About the author: Hello! I am Alan and I am the marketing manager at Callbell, the first communication platform designed to help sales and support teams to collaborate and communicate with customers through direct messaging applications such as WhatsApp, Messenger, Telegram and Instagram Direct